Our friends at Little Big came to us with a problem Heinz needed to solve: a collab of Heinz and Heineken centering around blending the names and also the products (sort of) by adding a bottle of Heinz to a pack of Heineken. The idea had gotten the greenlight from the higher ups but now needed to be executed outside of an AI generator, and it needed to be done in time to debut before the World Cup, which meant there wasn't time to wait for the real assets.







